Are the Companies You Do Business With Green?

Posted by 19 January, 2009


In my humble opinion, a lot of companies are just jumping on the band wagon of being green because it’s the popular thing to do. I’m not sure how much of a green image is demanded by customers, but I’m sure it doesn’t hurt a company’s image. Don’t get me wrong, I’m happy that people are interested in the environment and such, but I think most companies are making an effort to be green more for “show” than actually trying to help the environment. Perhaps Yahoo (shown above) and Google may be exceptions.


A prime example of this was on a Sunday Night Football game in 2007. NBC dimmed the lights for 20 minutes during a broadcast. So, I could barely see them and they still had all of the television equipment running not to mention the plasma televisions in the background. I’m glad that they are trying to be green, but did they do anything that had an impact on the environment or the perception of it’s viewers?

The NFL is putting a good bit of effort to be green for this year’s Big Game though. As far as powering the stadium, the NFL and it’s sponsors are coughing up an additional $5,000 to have the stadium powered by biomass and solar. The NFL is also planting 2,700 trees to help offset the carbon footprint from the game. The prepared food that doesn’t make it to the buffet lines will be donated to a local Tampa Bay charity. Also, the equipment used to help decorate and items used in festivities will be given to local non-profits and allow them to sell the items for an estimated value of more than $300,000. What do you think of this effort?

The business that I think is taking a potentially significant step forward though is Bank of America. Bank of America is the largest financial services company in the world. The company is the conglomeration of many companies over a series of decades. They have quite a bit of information on their website about being green, but so do a lot of other companies. However, that being said, Bank of America, in my opinion, has made a step in the right direction. They announced that they will no longer be loaning money to mining companies that mine coal through the practice of lopping the tops of mountains off to extract the coal. I am not intimately familiar with Bank of America’s finances, but my impression is that the banking industry as a whole is not doing well. The US National Mining Association points out that the Bank of America is not a major source of loans for mining projects so perhaps it’s all a moot point. What do you think? Is this a major step forward or is Bank of America doing this for show knowing that mining companies are not a large source of revenue?

All of these companies are doing varying things, but one of the most important things you can do to help out the environment is to stop buying stuff. Here is a link to a great video about the life of stuff.

What do you think about companies and their efforts to be green? Do you shop at certain businesses based on their level “green”? Are there any companies that you think are leading the charge on being environmentally friendly? Let us know in the comment section!

Photo by Yode Anecdotal

Related Resources:

So Did You Turn Off Any Lights Last Night When Bob Costas Told You To?
w this year’s Super Bowl is going green
50 Ways to Green Your Business
Mountaintop miners lose bank’s backing

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January 19, 2009

My websites are hosted on a green web hosting company so I feel good about that.

Posted by Shay Govara
January 19, 2009

Hey Shay!
I didn’t know there were green web hosting companies. Thanks for the comment.

Posted by admin
January 20, 2009

I think many companies greenwash (paint themselves green when they really aren’t), but many others are making an effort, especially when they know it affects their bottom line.

I think for greening to really take off, companies need to see the “what’s in it for me” effect beyond good PR and social responsibility..

Alex Fayle | Someday Syndrome’s last blog post..Goals and patience: Michael Martine interview

January 21, 2009

I do agree that some companies are probably just putting on a show, but there are definitely some companies really making an effort, and that effort is better than nothing.

I just finished watching that “stuff” video. So truthful and eye-opening. Thank you so much for sharing that.

Broderick Allen’s last blog post..Persistence

Posted by Broderick Allen
January 21, 2009

@ Broderick – Thanks for the comment! I agree that there are some companies making a conscious effort, but it’s difficult to define being “green”.

HIB’s last blog post..Are the Companies You Do Business With Green?

Posted by HIB
January 21, 2009

@ Alex – I agree, but even if we can use the “what’s in it for me” to get companies to make an effort, at least it’s something! Thanks for the comment!

HIB’s last blog post..Are the Companies You Do Business With Green?

Posted by HIB
January 22, 2009

I think some of this is for show, also. How to tell, I’m not sure. One time things (like the dimming of the football lights) seem to be for show. I think some companies have people working there that are really passionate about the environment, and that helps those companies, as they’ll have a champion for these initiatives…

Lance’s last blog post..As Real As It Gets

Posted by Lance
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